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COSRX’s Latest TikTok Campaign Accumulates 3.2B Views on TikTok

The campaign's main hashtag, #PrepPair, has surpassed 45 million views.

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By: Charlie Sternberg

Associate Editor

COSRX has taken TikTok by storm with its latest social media sensation—the #PrepPair TikTok challenge.
 
Launched just a month ago, the #PrepPair TikTok Challenge has captivated audiences across the nation, accumulating an astounding 3.2 billion cumulative views.
 
The campaign’s main hashtag, #PrepPair, has surpassed 45 million views, underscoring the resonance and impact of this innovative promotional endeavor.
 
This level of engagement attests to the overwhelming popularity the #PrepPair TikTok campaign has garnered within the skincare enthusiasts.
 
“The success of the #PrepPair TikTok challenge has exceeded our expectations. We’re thrilled to witness the tremendous engagement from the TikTok, and we believe this campaign effectively communicates the transformative power of our The 6 Peptide Skin Booster Serum,” says the spokesperson of COSRX.

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